ALM101 - Making Social Media

Unit details

Year

2025 unit information

Enrolment modes:

Trimester 1: Burwood (Melbourne), Waurn Ponds (Geelong), Online, Community Based Delivery (CBD)*

Trimester 3: Burwood (Melbourne), Waurn Ponds (Geelong), Online

Note: Enrolment into this unit must be completed by the end of week 1 of trimester due to early assessment deadlines.

Credit point(s):1
EFTSL value:0.125
Unit Chair:Trimester 1: Lauren Bevilacqua
Trimester 3: Lauren Bevilacqua
Cohort rule:Nil
Prerequisite:

Nil

Corequisite:Nil
Typical study commitment:

Students will on average spend 150-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.

This will include educator guided online learning activities within the unit site.

Educator-facilitated (scheduled) learning activities - on-campus unit enrolment:

Trimester 1:

1 x 2-hour on-campus seminar per week

Approximately 11-hours of online learning tasks and discussions per week

Trimester 3:

1 x 4-hour on-campus intensive (seminars) per trimester in weeks 1, 2, 4, 8, 10

1 x 2-hour online seminar per trimester in week 11

Approximately 11-hours of online learning tasks and discussions per week

Educator-facilitated (scheduled) learning activities - online unit enrolment:

1 x 2-hour online seminar per week

Approximately 11-hours of online learning tasks and discussions per week

Note:

*Community Based Delivery (CBD) is for National Indigenous Knowledges, Education, Research and Innovation NIKERI Institute students only.

Content

This unit enables students to explore and experience present day digital media culture in critical and creative ways. The unit is built on multi-platformed content, delivery and assessment, providing a user-friendly engagement with social media that facilitates practical, hands-on work in micro-blogging, blogging and podcasting. Creating and sharing different forms of media content, students learn how to communicate across various online platforms as part of a highly interactive community. Highlighting the benefits of media-making for personal and professional use, the unit allows students to develop their portfolios and discover how to use social media to strategically build a dynamic online identity.

Learning Outcomes

ULO These are the Unit Learning Outcomes (ULOs) for this unit. At the completion of this unit, successful students can:

Alignment to Deakin Graduate Learning Outcomes (GLOs)

ULO1

Describe and analyse social media spaces, behaviours and debates relevant to a range of personal and professional contexts.

GLO1: Discipline-specific knowledge and capabilities

ULO2

Apply real-world social media technologies to develop an online identity and portfolio by creating digital content that showcases media-making conventions and techniques.

GLO1: Discipline-specific knowledge and capabilities

GLO3: Digital literacy

ULO3

Conform to legal and ethical standards of media-making and contribute to an online learning community using social media platforms as a global digital citizen.

GLO3: Digital literacy

GLO8: Global Citizenship

ULO4

Apply communication skills in written, visual and oral formats to create and share digital content using social media for a range of purposes and audiences.

GLO2: Communication

Assessment

Assessment Description Student output Grading and weighting
(% total mark for unit)
Indicative due week
Assessment 1: Online exercise 800 words or equivalent 20% Information not yet available
Assessment 2: Portfolio output 1 1600 words 
or equivalent
40% Information not yet available
Assessment 3: Portfolio output 2 1600 words
or equivalent
40% Information not yet available

The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.

Learning resource

The texts and reading list for the unit can be found via the University Library ALM101 link.

Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.

Unit Fee Information

Fees and charges vary depending on the type of fee place you hold, your course, your commencement year, the units you choose to study and their study discipline, and your study load.

Tuition fees increase at the beginning of each calendar year and all fees quoted are in Australian dollars ($AUD). Tuition fees do not include textbooks, computer equipment or software, other equipment or costs such as mandatory checks, travel and stationery.

Use the Fee estimator to see course and unit fees applicable to your course and type of place.

For further information regarding tuition fees, other fees and charges, invoice due dates, withdrawal dates, payment methods visit our Current Students website.