ADD206 - Information Design

Unit details


2024 unit information

Enrolment modes:Trimester 1: Burwood (Melbourne), Waurn Ponds (Geelong), Online
Credit point(s):1
EFTSL value:0.125
Previously coded as:ADV206
Unit Chair:Trimester 1: Tonya Meyrick

ADD202, ADV206


Students must have passed 1 unit from ADD105, ADD106, ADA107, ADT102, ADT103 or ACG103.

From 2025:

Students must have passed 1 unit from ADD105 and ADD106 plus 3 level 1 units.

Incompatible with: Nil
Typical study commitment:

Students will on average spend 150-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit.

This will include educator guided online learning activities within the unit site.

Educator-facilitated (scheduled) learning activities - on-campus unit enrolment:

1 x 2-hour seminar per week

Educator-facilitated (scheduled) learning activities - online unit enrolment:

1 x 2-hour online seminar per week (recordings provided)


The importance of understanding type and icons as methods of communication is vital for designs to be successful and appeal to varied target audiences across a range of media. Iconography communicates direction and information using visual signs and symbols that crosses language barriers and allows for simple instructions to be made and followed and well as express emotions. The careful pairing of fonts with icons and considered typographic hierarchy allows designers to provide directions to viewers and information to be read as intended to ensure instructions are clear.

This unit will examine methods of instructional communication using typography and iconography to inform best practice. Students will then learn to develop their own set of visual instructions to inform and communicate messages to target audiences.

ULO These are the Learning Outcomes (ULO) for this unit. At the completion of this unit, successful students can: Deakin Graduate Learning Outcomes

Demonstrate research skills to present the connection between design theory and practice to creative innovative and strategic design outcomes

GLO1: Discipline-specific knowledge and capabilities


Demonstrate effective communication techniques to present innovative and strategic ideas to a broader audience

GLO2: Communication


Demonstrate critical thinking and analytical evaluation of theoretical and practical design ideas to inform design practice

GLO4: Critical thinking


Demonstrate through analysis, ideation and prototyping, the problem solving of complex design issues by creating innovative and strategic design outcomes positioned in theory and practice

GLO5: Problem solving


Assessment Description Student output Grading and weighting
(% total mark for unit)
Indicative due week
Assessment 1: Research project   20% Week 3
Assessment 2: Concept Design/Ideate and prototype initial designs   40% Week 7
Assessment 3: Final Design/Refine your design concept   40% Week 11

The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.

Learning Resource

There is no prescribed text. Unit materials are provided via the unit site. This includes unit topic readings and references to further information.

Unit Fee Information

Fees and charges vary depending on the type of fee place you hold, your course, your commencement year, the units you choose to study and their study discipline, and your study load.

Tuition fees increase at the beginning of each calendar year and all fees quoted are in Australian dollars ($AUD). Tuition fees do not include textbooks, computer equipment or software, other equipment or costs such as mandatory checks, travel and stationery.

Use the Fee estimator to see course and unit fees applicable to your course and type of place.

For further information regarding tuition fees, other fees and charges, invoice due dates, withdrawal dates, payment methods visit our Current Students website.