Bachelor of Communication

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Details of minor sequences

Creative Advertising

Unit Set Code

MN-A318005 (minor)


Campuses

Burwood (Melbourne), Online


Overview

Create advertisements and build an advertising campaign using industry-standard equipment and processes that meets the needs of clients. This minor will suit students seeking to complement their studies in fields such as public relations, digital and social media, and marketing.


Units

To complete a Minor sequence in Creative Advertising complete the four (4) units as specified below

ALA102Creative Brand Communication

ALA201Art Direction and Visualisation

ALA202Copywriting and Ideation

ALA304Creative Advertising Campaigns

Note: Incompatible with the Advertising major sequence

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