MLC206 - Marketing Law
Unit details
Note:
You are seeing the 2017 view of this unit information. These details may
no longer be current.
| Year | 2017 unit information |
|---|---|
| Enrolment modes: | Trimester 2: Burwood (Melbourne), Waterfront (Geelong), Online |
| Credit point(s): | 1 |
| EFTSL value: | 0.125 |
| Cohort rule: | Not available for Bachelor of Law students |
| Unit chair: | Justyna Sobczyk |
| Prerequisite: | MLC101 |
| Corequisite: | Nil |
| Incompatible with: | Nil |
| Contact hours: | Campus: 2 x 1 hour classes, 1 x 1 hour seminar per week Cloud(online): Learning experiences are via CloudDeakin |
Content
The unit is designed to introduce students to competition and consumer issues in complex industrial societies and the implications for sales and product promotion. Particular reference is made to the Competition and Consumer Act 2010 (Cth) Parts IV and V and to intellectual property laws. Topics include: the law applying to advertising; product liability; distribution agreements; franchises and solus agreement and related pro-consumer obligations.
Assessment
Written Assignment 3500 words 40%, Examination 2 hours 60%
Unit Fee Information
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