ASC346 - Media, Stories and Power

Unit details

Note: You are seeing the 2019 view of this unit information. These details may no longer be current.
Year:2019 unit information
Enrolment modes:

Not offered 2019, re-offered Trimester 1 2020

Credit point(s):1
EFTSL value:0.125
Prerequisite:

Nil

Corequisite:

Nil

Incompatible with:

ASC246, ASC446

Scheduled learning activities - campus:

1 x 1 hour Class per week, 1 x 1 hour Seminar per week

Scheduled learning activities - cloud (online):

1 x 1 hour Class per week (recordings provided), 1 x 1 hour online Seminar per week

Content

Employing a variety of theoretical perspectives, the unit analyses the social, cultural, economic and political features of mass media. These paradigms are approached from a specifically sociological perspective covering various aspects of the media industries, texts, audiences and newer technologies. Topics include:

  • Is the media just 'big business'?
  • Can the media influence people's attitudes and behaviour?
  • Do advertisements work?
  • Is the news factual?
  • Why are soap operas so popular?
  • Has the media enhanced citizenship and democracy?
  • Will the Internet be a liberating technology?

Assessment

Campus:

Assessment 1 (Individual) - Essay (1600 words) - 40%

Assessment 2 (Individual) - Class Exercises (800 words or equivalent) - 20%

Assessment 3 (Individual) - Test (1600 words or equivalent) - 40%

Cloud (online):

Assessment 1 (Individual) - Essay (1600 words) - 40%

Assessment 2 (Individual) - Quiz (800 words or equivalent) - 20%

Assessment 3 (Individual) - Test (1600 words or equivalent) - 40%

Unit Fee Information

Click on the fee link below which describes you: