AIP247 - Media and Politics: Campaign Strategies

Unit details

Note: You are seeing the 2019 view of this unit information. These details may no longer be current.
Year:2019 unit information
Enrolment modes:Trimester 2: Burwood (Melbourne), Online
Credit point(s):1
EFTSL value:0.125
Trimester 2 Unit Chair:

Maria Rae

Prerequisite:

Nil

Corequisite:

Nil

Incompatible with:

AIP204

Scheduled learning activities - campus:

 1 x 2 hour Class per week

Scheduled learning activities - cloud (online):

1 x 2 hour Class per week (recordings provided)

Content

In the Information Age, the media plays a critical role in the political process. This unit has two key goals. Firstly, it seeks to provide a comprehensive overview of the complex relationship between the media and politics, taking into account contemporary academic theories and debates, practical examples and real world issues, and the evolution of this relationship via new technologies. Secondly, this unit seeks to engage students in an ongoing learning process in which they will develop and refine media skills relevant to running a political campaign (such as creating fictional Twitter, YouTube and Facebook accounts). 

Assessment

Assessment 1 - Portfolio (500 words) - 10%

Assessment 2 - Report (2500 words) - 60%

Assessment 3 - Portfolio (1000 words) - 30%

Unit Fee Information

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