AIP247 - Media and Politics: Campaign Strategies
Unit details
| Year | 2018 unit information |
|---|---|
| Enrolment modes: | Trimester 2: Burwood (Melbourne), Online |
| Credit point(s): | 1 |
| EFTSL value: | 0.125 |
| Unit chair: | Maria Rae |
| Prerequisite: | Nil |
| Corequisite: | Nil |
| Incompatible with: | AIP204 |
| Contact hours: | Campus: 1 x 2 hour Seminar per week Cloud (online): Learning experiences are via CloudDeakin |
Content
In the Information Age, the media plays a critical role in the political process. This unit has two key goals. Firstly, it seeks to provide a comprehensive overview of the complex relationship between the media and politics, taking into account contemporary academic theories and debates, practical examples and real world issues, and the evolution of this relationship via new technologies. Secondly, this unit seeks to engage students in an ongoing learning process in which they will develop and refine media skills relevant to running a political campaign (such as creating fictional Twitter, YouTube and Facebook accounts).
Assessment
Portfolio 10%, 500 words
Report 60%, 2500 words
Portfolio 30%, 1000 words
Unit Fee Information
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