ADD203 - Professional Practice in Design
Unit details
Year: | 2021 unit information |
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Important Update: | Unit delivery will continue to be provided in line with the most current COVIDSafe health guidelines. This may include a mix of on-campus and online activities. To find out how you are impacted, please check your unit sites for announcements and updates. Unit sites open one week prior to the start of each Trimester/Semester. Thank you for your flexibility and commitment to studying with Deakin in 2021. Last updated: 4 June 2021 |
Enrolment modes: | Trimester 2: Burwood (Melbourne), Waterfront (Geelong) From 2022: |
Credit point(s): | 1 |
EFTSL value: | 0.125 |
Unit Chair: | Trimester 2: Joel Zika |
Cohort rule: | Nil |
Prerequisite: | Nil |
Corequisite: | Nil |
Incompatible with: | ACG207 |
Typical study commitment: | Students will on average spend 150-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit. |
Scheduled learning activities - campus: | 1 x 2-hour seminar per week |
Content
In this unit, students will concurrently investigate 2 topic areas. The first is the professional role of a designer in industry considering their many extended roles and responsibilities. Areas explored will include liaison with printers including prepress preparation and production. This area will also include issues associated with client liaison, project management, freelance contracts, ethics and copyright law.
The second topic area will focus on preparing students for industry including career path planning, professional practice branding and positioning. Students will develop their own self-promotion material and a portfolio as well as discuss topics such as interview techniques, employment issues and presentation skills.
ULO | These are the Learning Outcomes (ULO) for this unit. At the completion of this unit, successful students can: | Deakin Graduate Learning Outcomes |
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ULO1 | Show an understanding of the theoretical knowledge and practical skills required for design practice | GLO1: Discipline-specific knowledge and capabilities |
ULO2 | Demonstrate an ability to effectively communicate ideas using specific language, concepts and media to transmit ideas in response to design briefs | GLO2: Communication |
ULO3 | Demonstrate an understanding of theoretical knowledge and practical skills with digital technologies to achieve user experience design outcomes for career path planning and self-promotion | GLO3: Digital literacy |
ULO4 | Apply design thinking methods to empathise, analyse, ideate, prototype and test complex and ill-defined problems | GLO5: Problem solving |
ULO5 | Demonstrate an understanding of design's capacity to act as an agent of change in multiple contexts including professional practice. Students will also be able to develop proposals for personal, corporate, social and cultural application that consider ethical responsibilities in global and domestic contexts | GLO8: Global citizenship |
These Unit Learning Outcomes are applicable for all teaching periods throughout the year
Assessment
Assessment Description | Student output | Grading and weighting (% total mark for unit) | Indicative due week |
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Assessment 1 - Research Presentation: Creative Video | 1200 words | 30% | Week 4 |
Assessment 2 - Project Design/ Individual (visual) | 1200 words or equivalent | 30% | Week 7 |
Assessment 3 - Creative Pitch: Digital folio | 1600 words or equivalent | 40% | Week 11 |
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
Learning Resource
The texts and reading list for the unit can be found on the University Library via the link ADD203
Note: Select the relevant trimester reading list.
Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.
Unit Fee Information
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