ADD203 - Professional Practice in Design

Unit details

Note: You are seeing the 2019 view of this unit information. These details may no longer be current.
Year:2019 unit information
Enrolment modes:Trimester 2: Burwood (Melbourne), Waterfront (Geelong)
Credit point(s):1
EFTSL value:0.125
Trimester 2 Unit Chair:

Joel Zika

Prerequisite:

Students must have completed two credit points from ADD101, ACG103, ADD102 and ADD103

Corequisite:

Nil

Incompatible with:

ACG207

Scheduled learning activities - campus:

1 x 2 hour Seminar per week

Note:

Commencing 2019

Content

In this unit students will concurrently investigate two topic areas. The first is the professional role of a designer in industry considering their many extended roles and responsibilities. Areas explored will include liaison with printers including prepress preparation and production. This area will also include issues associated with client liaison, project management, freelance contracts, ethics and copyright law. The second topic area will focus on preparing students for industry including career path planning, professional practice branding and positioning. Students will develop their own self-promotion material and a portfolio as well as discuss topics such as interview techniques, employment issues and presentation skills.

Assessment

Assessment 1 - Practical Research (written): Research Essay (1200 words) - 30%

Assessment 2 - Project Design / Individual (visual) (1200 words or equivalent) - 30%

Assessment 3 - Produce Practical Assignment (digital narrative), and ppt or pdf slide presentation (10 slides min) (1600 words) - 40%