ACG307 - Global Design Strategies

Unit details

Note: You are seeing the 2019 view of this unit information. These details may no longer be current.
Year:2019 unit information
Enrolment modes:Trimester 1: Burwood (Melbourne), Waterfront (Geelong)
Credit point(s):1
EFTSL value:0.125
Trimester 1 Unit Chair:

Meghan Kelly

Prerequisite:

ACG207 and one of ACG204, ACG208

Corequisite:

Nil

Incompatible with:

ADD303

Scheduled learning activities - campus:

1 x 3 hour Seminar per week

Content

This unit will focus on a global perspective to visual communication design. Students will be introduced to more conceptual considerations of graphic design by exploring design in this broader context. Discussions will include the impact of stakeholders and the recipient in relation to the communication process, as well as the social and ethical responsibilities of designers to understand the impact of their design solutions. Students will be expected to conduct independent research to create individualistic design solutions for a cultural organization in a country or culture other than their own. Students will be required to position their submissions with a detailed understanding of the cultural significance of their work, supported by detailed research to defend their design decisions.

Assessment

Assessment 1 (Individual) - Research Proposal (800 words or equivalent) - 20%

Assessment 2 (Individual) - Design Project (1600 words or equivalent) - 40%

Assessment 3 (Individual) - Design Project (1600 words or equivalent) - 40%

Unit Fee Information

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