ACF304 - Celebrity Industries
Unit details
| Year | 2026 unit information |
|---|---|
| Enrolment modes: | Available to continuing students only. Trimester 1: Burwood (Melbourne), Online Trimester 3: Burwood (Melbourne), Online 2027 is the final offering of this unit. |
| Credit point(s): | 1 |
| EFTSL value: | 0.125 |
| Previously coded as: | ALC304, ALM304 |
| Unit Chair: | Trimester 1: Sheersha Perera Trimester 3: Sheersha Perera |
| Prerequisite: | Nil |
| Corequisite: | Nil |
| Incompatible with: | ALC304, ALM304 |
| Educator-facilitated (scheduled) learning activities - on-campus unit enrolment: | 1 x 2-hour on-campus seminar per week |
| Educator-facilitated (scheduled) learning activities - online unit enrolment: | 1 x 2-hour online seminar per week |
| Typical study commitment: | Students will on average spend 150-hours over the teaching period undertaking the teaching, learning and assessment activities for this unit. |
Content
This unit provides students with an opportunity to contribute in critical and creative ways to contemporary understandings of the celebrity industries. The unit will explore the construction and marketing of celebrity images; parasocial desire and identity making; celebrity gossip; political celebrity; stardom; and online fan cultures.
Learning outcomes
| ULO | These are the Unit Learning Outcomes (ULOs) for this unit. At the completion of this unit, successful students can: | Alignment to Deakin Graduate Learning Outcomes (GLOs) |
|---|---|---|
| ULO1 | Critically define and analyse celebrity and celebrity culture, and evaluate the ways they impact on social and economic life | GLO1: Discipline-specific knowledge and capabilities GLO4: Critical thinking |
| ULO2 | Communicate in written, creative, and aural forms how and why celebrity is produced, and what types of pleasures and identities they offer audiences | GLO2: Communication GLO3: Digital literacy |
| ULO3 | Critically explore celebrity in a national and global context from both artistic/public and commercial perspectives | GLO8: Global citizenship |
| ULO4 | Apply in a creative and collaborative context a shared understanding of at least one celebrity/celebrity industry studied on the unit | GLO7: Teamwork |
| ULO5 | Demonstrate high levels of personal motivation and a developed capacity for independent thought | GLO6: Self-management |
Assessment
| Assessment Description | Student output | Grading and weighting (% total mark for unit) | Indicative due week |
|---|---|---|---|
| Assessment 1: Audio-visual Presentation (Means of Communicating Content) | 5-minute Presentation and 750 word Exegesis | 50% | Week 6 |
| Assessment 2: Essay | 2000 words or equivalent | 50% | Week 11 |
The assessment due weeks provided may change. The Unit Chair will clarify the exact assessment requirements, including the due date, at the start of the teaching period.
Learning resource
The texts and reading list for ACF304 can be found via the University Library.
Note: Select the relevant trimester reading list. Please note that a future teaching period's reading list may not be available until a month prior to the start of that teaching period so you may wish to use the relevant trimester's prior year reading list as a guide only.
Bring Your Own Device (BYOD)
To fully engage with Deakin's learning experiences, students must be able to access and use internet-connected devices as outlined in computing requirements at Deakin.
To support student success at Deakin, we have a bring-your-own-device (BYOD) learning environment that acknowledges that students and educators bring with them the digital tools they regularly use to complete academic tasks. These tools stay with you beyond the classroom, helping you to keep learning, explore ideas more deeply, and connect with knowledge in ways that matter to you.
Students requiring a loan device should visit our Loan Laptop webpage or students requiring longer-term assistance should visit our Student Financial Assistance webpage.
Unit Fee Information
Fees and charges vary depending on the type of fee place you hold, your course, your commencement year, the units you choose to study and their study discipline, and your study load.
Tuition fees increase at the beginning of each calendar year and all fees quoted are in Australian dollars ($AUD). Tuition fees do not include textbooks, computer equipment or software, other equipment or costs such as mandatory checks, travel and stationery.
For further information regarding tuition fees, other fees and charges, invoice due dates, withdrawal dates, payment methods visit our Current Students website.