Bachelor of Arts

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Media and Communication

Unit set code

MJ-A310016 (major)

MN-A310016 (minor)


Campuses

Burwood (Melbourne), Waurn Ponds (Geelong), Online


Overview

Make a meaningful contribution to the local and global communication industries and wider community. Media and Communications gives you a solid footing in the key developments in the broad communications industries that are re-shaping our cultures. Sitting at the intersections of a range of communication disciplines, you will be able to develop the skills to ask — and answer — the big contemporary questions and debates around big data and surveillance, the state of the news media and the rise and rise of celebrity culture.


Career outcomes

  • Education
  • Social Media Analyst
  • Content Creator
  • Media Commentator

Units

  • To complete a Major sequence in Media and Communication select eight (8) credit points as outlined below;
  • To complete a Minor sequence in Media and Communication select any four (4) credit points from below, including no more than one (1) credit point at level one, and at least one (1) credit point at level 3

Complete 8 units from:

ACC100Gutenberg to Zuckerberg: Communication in Everyday Life

ALM101Making Social Media

ALJ222From the Fourth Estate to Fake News

ALM202Quantified Media

ALM215Global Media

ALR213Issues, Crisis, and Risk Communication

ACC302Advertising: Desire, Consumption and the Attention Economy

ALM305Media Ecologies


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